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Before the Fame · 2010s

Issa RaeA web series funded by the people who watched it

Issa Rae crowdfunded her own web series and built the audience herself.

Issa Rae made The Misadventures of Awkward Black Girl on a tiny budget, releasing episodes online and raising money from the audience to keep going.

That self-built audience is what made a television network conversation possible at all.

She built the distribution and the audience before anyone offered her either.

Reporting: Wikipedia

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